{
  "id": "04-madkudu",
  "slug": "madkudu",
  "normalized_name": "madkudu",
  "name": "MadKudu",
  "vendor_url": "https://www.madkudu.com (redirects to https://hginsights.com)",
  "category": "ai-sdr-agents",
  "what_it_does": "Historically a lead-scoring/qualification product; the vendor domain now redirects to HG Insights, and MadKudu appears folded into HG Insights' \"HG Sales Copilot\" (AI-automated scoring, account research, playbooks, personalized outreach sequences, signal-based engagement) at msi.madkudu.com.",
  "ai_features": "Could not independently verify current-state agentic depth beyond the HG Insights marketing description found via the redirect; the original standalone MadKudu lead-scoring product no longer appears to exist as an independent entity.",
  "mcp_status": "official",
  "mcp_url": "https://developers.madkudu.com/madkudu-mcp/install-in-ai-platforms-in-2min (endpoints https://mcp.madkudu.com/YOUR_API_KEY/mcp for Streamable HTTP and https://mcp.madkudu.com/YOUR_API_KEY/sse for SSE clients such as Claude)",
  "mcp_auth": "MadKudu API key embedded in the endpoint path; the portal states \"Please contact HG Insights or your account manager if you're interested in the MadKudu API\".",
  "api_gate": "enterprise-only (madkudu.com/pricing 301s to hginsights.com after the HG Insights acquisition and HG publishes no prices - platform and data-fabric pricing is by data consumption, seats and credits on quote, with no self-serve purchase path)",
  "revops_role": "Formerly a lead-scoring layer between marketing/sales handoff; now positioned inside HG Insights' broader revenue-intelligence suite.",
  "tier": "RESEARCHED",
  "last_checked": "2026-09-07",
  "sources": "https://www.madkudu.com, https://hginsights.com, https://hginsights.com/pricing, https://developers.madkudu.com/, https://developers.madkudu.com/madkudu-mcp/install-in-ai-platforms-in-2min",
  "notes": "SWEEP FLAG - www.madkudu.com now 301-redirects to hginsights.com, and the login link is labeled \"HG Sales Copilot\" at msi.madkudu.com. Strong signal of an acquisition/absorption; could not find a dedicated public announcement confirming deal terms or date in this pass. Treat MadKudu as effectively discontinued as a standalone product. [api_gate 2026-08-25] Reclassified unknown -> enterprise-only from the vendor's own page (https://hginsights.com/pricing): madkudu.com/pricing 301s to hginsights.com after the HG Insights acquisition and HG publishes no prices - platform and data-fabric pricing is by data consumption, seats and credits on quote, with no self-serve purchase path. 2026-09-02: mcp_status none-found -> official. https://developers.madkudu.com/ (\"HG Platform API\", shorthand MadAPI and MadMCP) has a MadKudu MCP section (What is MadKudu MCP, First time using MCP, Install in AI platforms in 2min, MadMCP tools, Building AI Agents powered by MadKudu) and states \"MCP is a new protocol to connect to AI tools like ChatGPT, Claude, Cursor, Dust, or your own GPT agents... The MCP server translates that into API calls to MadKudu.\" The install page gives the mcp.madkudu.com endpoints above. The key is gated behind HG Insights sales, so api_gate stays enterprise-only. hginsights.com/llms.txt has no MCP mention; the receipt lives on the MadKudu developer subdomain, which still operates under the MadKudu name post-acquisition. 2026-09-07: https://mcp.madkudu.com/YOUR_API_KEY/mcp answered an MCP initialize with HTTP 200 and a jsonrpc result (the key is a path segment). npm publishes @madkudu/mcp under the vendor scope (https://mcp.madkudu.com/<API_KEY>/mcp).",
  "mcp_status_bucket": "official",
  "api_gate_bucket": "enterprise-only",
  "mcp_urls": [
    "https://developers.madkudu.com/madkudu-mcp/install-in-ai-platforms-in-2min",
    "https://mcp.madkudu.com/YOUR_API_KEY/mcp",
    "https://mcp.madkudu.com/YOUR_API_KEY/sse"
  ],
  "source_urls": [
    "https://www.madkudu.com",
    "https://hginsights.com",
    "https://hginsights.com/pricing",
    "https://developers.madkudu.com/",
    "https://developers.madkudu.com/madkudu-mcp/install-in-ai-platforms-in-2min"
  ],
  "source_annotations": [],
  "vendor_domain": "madkudu.com",
  "display_name": "MadKudu",
  "docs_url": null,
  "jobs": [
    "score-and-prioritize-leads"
  ],
  "jobs_tagged_by": "machine-pass",
  "jobs_tagged_on": "2026-08-25",
  "github_url": null,
  "github_stars": null,
  "github_last_commit": null,
  "github_archived": null,
  "github_fetched_on": null,
  "github_candidates": [],
  "docs_digest": null,
  "docs_last_crawled": null,
  "submission": null,
  "mcp_tools": [
    {
      "name": "madkudu-account-activities",
      "description": "Retrieve account activity history including events, timestamps, activity types, and associated person details with advanced filtering, search, and sorting capabilities.",
      "required_params": [
        "domain"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-account-brief-instructions",
      "description": "Generate comprehensive account sales brief instructions for a target domain. This tool provides a structured prompt that guides through account research using various MadKudu tools to create an actionable sales strategy. These instructions ",
      "required_params": [
        "domain"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-account-details",
      "description": "Retrieve comprehensive account profile including company information, geographic location, social media presence, MadKudu scoring metrics, and activity data.",
      "required_params": [
        "domain"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-account-news-deep-search",
      "description": "Execute comprehensive news research across multiple AI-optimized search queries, returning news information with relevance scoring. IMPORTANT: This tool has higher cost than other tools - only use when explicitly requested by the user or sp",
      "required_params": [
        "domain"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-account-top-persons",
      "description": "Retrieve key people from an account including contact information, job titles, location data, social profiles, MadKudu scoring metrics, and activity levels.",
      "required_params": [
        "domain"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-account-top-users",
      "description": "Lists the top users from the account based on activity volume",
      "required_params": [],
      "evidence": "docs",
      "repo_party": null,
      "source_party": "vendor",
      "risk": "read"
    },
    {
      "name": "madkudu-discover-persons",
      "description": "Discover persons and retrieve contact information from external data providers using provider-specific filters. Each provider (Apollo, ZoomInfo, Cognism) has different filter capabilities and comprehensive filtering options. IMPORTANT: Alwa",
      "required_params": [
        "provider"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-enrich-person",
      "description": "Enrich person records with additional contact information including email and phone numbers using provider-specific identifiers obtained from madkudu-discover-persons tool results. IMPORTANT: Always call madkudu-sourcing-providers first to ",
      "required_params": [
        "provider",
        "provider_id"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-enrich-persons",
      "description": "Finds contact details like email and phone numbers for people discovered",
      "required_params": [],
      "evidence": "docs",
      "repo_party": null,
      "source_party": "vendor",
      "risk": "read"
    },
    {
      "name": "madkudu-person-activities",
      "description": "Retrieve person activity history including events, timestamps, activity types, and associated account details with advanced filtering, search, and sorting capabilities.",
      "required_params": [],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-person-details",
      "description": "Retrieve comprehensive person profile including contact information, job details, location, social profiles, MadKudu scoring metrics, and activity aggregations.",
      "required_params": [],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-search-accounts",
      "description": "Search for accounts across your database with advanced filtering, text search, and sorting capabilities. Use typed filters restricted to account-specific fields.",
      "required_params": [],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-search-job-postings",
      "description": "Search for job postings by domain with advanced filtering, sorting, and pagination capabilities. This tool helps identify hiring activity and job openings at specific companies.",
      "required_params": [
        "domain"
      ],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-search-persons",
      "description": "Search for persons across your database with advanced filtering, text search, and sorting capabilities. Use typed filters restricted to person-specific fields.",
      "required_params": [],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-sourcing-providers",
      "description": "Retrieve list of available external sourcing data providers and their connection status to determine which providers can be used for person discovery and enrichment.",
      "required_params": [],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    },
    {
      "name": "madkudu-value-prop",
      "description": "Retrieve tenant-specific value propositions and persona-based messaging for sales and marketing outreach customization.",
      "required_params": [],
      "evidence": "live-list",
      "repo_party": null,
      "source_party": null,
      "risk": "read"
    }
  ],
  "mcp_tool_count": 16,
  "mcp_tools_evidence": "live-list",
  "mcp_tools_repo": null,
  "mcp_tools_repo_party": null,
  "mcp_catalog_shape": "fixed",
  "mcp_catalog_note": null,
  "mcp_tools_fetched_on": "2026-09-27",
  "cli_status": "official",
  "cli_party": "first",
  "cli_binary": "mct-vulnerator",
  "cli_install": [
    {
      "cmd": "npm install -g @madkudu-core-tools/vulnerator",
      "manager": "npm",
      "source_url": "https://www.npmjs.com/package/@madkudu-core-tools/vulnerator",
      "party": "first",
      "fetched_on": "2026-09-27"
    },
    {
      "cmd": "npm install -g @madkudu-core-tools/split",
      "manager": "npm",
      "source_url": "https://www.npmjs.com/package/@madkudu-core-tools/split",
      "party": "first",
      "fetched_on": "2026-09-27"
    }
  ],
  "cli_login": null,
  "cli_commands_seen": [],
  "cli_docs_url": null,
  "cli_repo": null,
  "cli_packages": [
    {
      "kind": "npm",
      "package": "@madkudu-core-tools/vulnerator",
      "version": "2.1.0",
      "party": "first",
      "url": "https://www.npmjs.com/package/@madkudu-core-tools/vulnerator"
    },
    {
      "kind": "npm",
      "package": "@madkudu-core-tools/split",
      "version": "1.2.0",
      "party": "first",
      "url": "https://www.npmjs.com/package/@madkudu-core-tools/split"
    }
  ],
  "cli_evidence": "npm",
  "cli_checked_on": "2026-09-27",
  "github_org": "MadKudu",
  "github_org_status": "resolved",
  "github_org_url": "https://github.com/MadKudu",
  "github_org_evidence": {
    "rule": "rule 3",
    "url": "search q=MadKudu",
    "matched_domain": "madkudu.com",
    "via": "website",
    "detail": "account website http://www.madkudu.com has the vendor's domain",
    "confidence": "strong",
    "candidates_rejected": []
  },
  "github_org_repos": 0,
  "github_org_repos_mcp": 0,
  "github_org_repos_cli": 0,
  "github_org_latest_activity": null,
  "github_org_recent_repos": [],
  "github_org_checked_on": "2026-09-08",
  "mcp_endpoint": null,
  "mcp_docs_url": "https://developers.madkudu.com/madkudu-mcp/install-in-ai-platforms-in-2min",
  "endpoint_status": "docs-only",
  "endpoint_http_status": 200,
  "endpoint_last_probed": "2026-09-04",
  "endpoint_wall_note": null,
  "canonical": true,
  "canonical_id": "04-madkudu",
  "also_listed_in": [],
  "source_file": "04-ai-sdr-agents.md",
  "source_line": 277,
  "file_index": 14,
  "category_num": "04",
  "category_slug": "ai-sdr-agents",
  "category_label": "AI SDRs",
  "heading": "MadKudu",
  "missing_schema_fields": [],
  "extra_fields": {},
  "display_rank": 177
}