# Lavender
ID: 11-lavender
Page: https://gtmmcps.com/tools/11-lavender
JSON: https://gtmmcps.com/data/tools/11-lavender.json
Documentation references: https://gtmmcps.com/docs/11-lavender/
Category: Enablement & Coaching
MCP support: none-found
Testing: RESEARCHED
API access: unknown
Last checked: 2026-09-02
Endpoint check: not-applicable; date: Not recorded

A Chrome extension and browser sidebar that sits inside Gmail, Outlook, and sales engagement tools and scores a rep's email draft 1-100 in real time while suggesting rewrites, with a team dashboard that turns those scores into coaching data.

## MCP links

## Sources
- https://www.lavender.ai/
- https://www.lavender.ai/coach
- https://www.lavender.ai/paid-ai-email-coach
- https://lavender.ai/ora
- https://apitracker.io/a/trylavender
- https://www.clay.com/integrations/action/rate-your-emails-lavender
- https://www.pulsemcp.com/servers?q=lavender
- https://glama.ai/mcp/servers?query=lavender

## Research notes
Added 2026-08-25 to close a known directory gap (Lavender was missing entirely). Pricing from the vendor's own page, annual billing: Basic free (5 emails/month analyzed, 5 personalized, Gmail and Outlook 365), Starter $27/mo, Individual Pro $45/mo (adds integrations), Team $89/seat/mo (adds the Coaching Dashboard, aggregated email analytics, and human-led coaching). Monthly billing is $29 / $49 / $99. Free for students, jobseekers, and bootstrapped founders. Ora is priced separately, free to build an agent then roughly $500/agent/month at launch per third-party trackers, not confirmed on the vendor site. MCP search was negative across PulseMCP (0 results), Glama (0 results), GitHub-scoped search, and general web search; Lavender's own site has no MCP mention. Listed integrations: Gmail, Outlook, Outreach, Salesloft, HubSpot, Apollo, Groove, Gong. CATEGORY CALL: filed here rather than in 02-engagement-outbound because the paid product is a scoring and critique layer around a human writing in a tool someone else owns, and its team tier is literally a coaching dashboard plus human-led coaching. Ora is the piece that would belong in 02 or 04 and deserves its own entry there if it grows. [api_gate 2026-08-25] Re-checked and left unknown, honestly: pricing is fully published and self-serve (Basic free forever $0, Starter $27/mo annual, Individual Pro $45, Team $89 per seat, plus Ora at $500 per agent per month) but no tier mentions API or developer access, higher tiers say only integrations, and no API docs are reachable (/api 404s, docs.lavender.ai returns 403). Checked against https://www.lavender.ai/coach. 2026-09-02: re-checked lavender.ai (no llms.txt), the official MCP registry (no entry) and a web search; no MCP server found.

## Named capabilities
Tool names below are reported by sources. Their presence is not a successful call.

## CLI evidence
Status: none-found

Read current vendor documentation before configuring or running commands.